Digital Marketing

Powerful content & pro-active digital marketing services to boost your traffic and build ongoing sales growth.

Digital Marketing Hobart

Create, Market, Sell

For some, digital marketing can be time-consuming for (seemingly) very little benefit.  For other businesses, it is totally ignored.  However, increasingly, customers are turning to digital marketing channels for the content and opinion that informs their purchasing decisions.

Online and digital marketing can be a never-ending cycle of content creation.  It is that important task that often falls to the bottom of the pile, but really should be planned with foresight and meaning. Great content should also be presented to customers with a consistent tone of voice and a visual profile that represents you and your brand. 

Regular, consistent and well-crafted content tells customers that your doors are open and you are in fact, a real business. Most importantly, good content will trigger action, engagement and sales.

These outcomes are often lost when we work from day to day to create ad-hoc content, or if we ignore digital marketing altogether.  Good forward planning, well-crafted content, and the proactive use of SEO and paid adverts will generate traffic and drive sales growth.

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How we boost your sales

Digital marketing is as an ongoing cycle of regular activities that boost visibility, generate traffic and drive new customers through the door. Each marketing activity has an important function.

Creating awareness, building your following and establishing trust. 

This is all part of the inbound marketing funnel that gentle pushes customers through the door and towards that all-important sale.  Understanding this journey is a massive factor in the success of any marketing strategy.

We provide the following three options which are tailored to suit your audience.

Wholistic, Long Term Strategy

We start by undertaking a complete diagnostic of your current marketing activities, to find the best opportunities to create growth and engagement.

Then we’ll reinforce your digital marketing channels by implementing our strategies.  Within about 6-8 weeks, amazing results will be showing across the board. Once we’re up and running, we’ll move into the development of a regular cycle of marketing activities, aimed at ongoing traffic growth and sales. 

This approach is perfect for customer-facing businesses with higher volume customer or sales interactions, for example, gyms, restaurants, cafes, retail offerings and sales.

Simple Ongoing Monthly Service

We’ll develop a simple strategy aimed at traffic generation, audience engagement and community cultivation.

There will be a focus on 1 or 2 core channels that best suit your audience and we’ll deploy at least 1 high-quality post per week. With a small, monthly advertising budget we’ll keep the costs down but generate truck-loads of new traffic.

Recommended for businesses with lower-volume customer interactions or business-to-business operations, for example, consulting services and construction services.

A Single Boost of Marketing Power

Using one of our individual services can be a low-risk, low-cost approach to create some immediate and powerful results.  

This is perfect for those brands that are already crushing it on social media but ignoring some of the other tools and techniques. It can also be a great way to try our services and see if an ongoing strategy is right for you.  

This is the perfect way to dip your toe in the water and experience the power of digital marketing for yourself.  We promise you will be amazed by the results and begging for more.

This approach is perfect for customer-facing businesses with higher volume customer or sales interactions, for example, gyms, restaurants, cafes, retail offerings and sales.

Recommended for businesses with lower-volume customer interactions or business-to-business operations, for example, consulting services and construction services.

This is the perfect way to dip your toe in the water and experience the power of digital marketing for yourself.  We promise you will be amazed by the results and begging for more.

Diagnostics

We’ll start by sitting together to determine the objectives of your digital marketing strategy or campaign. 

Once we have an understanding of your objectives, we’ll take a look ‘under the hood’ of your digital channels and find the best opportunities to create growth and engagement.

Reinforcing

Once we have uncovered the most effective tools and techniques that suit your business, we’ll start to reinforce your digital channels by implementing our strategy.

This might include things like an SEO strategy & adwords campaign, collation & activation of your email database or preparation of a social media campaign with paid promotions.

Building

Increased engagement, traffic generation and sales growth can occur overnight, and within about 6-8 weeks, results are showing across the board.

Now, with a deeper understanding of your audience, we revisit your objectives and develop a regular cycle of digital marketing activities aimed at building ongoing, long term sales growth.

Cultivate your target audience & drive long term sales growth.

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Our digital marketing services

These are the typical activities that form a part of our digital marketing strategies and they are available as individual services for a single boost of marketing horsepower.

Strategy

An in-depth marketing strategy targeting all of the activities along the inbound purchasing journey. 

SEO

Search Engine Optimisation will bring your content to the top of the results & generate clicks.

Posting

Bespoke content creation and scheduling for simultaneous release across all of your channels.

Copy Writing

Articles, blog writing and direct email marketing campaigns for deeper community engagement.

Paid Adverts

Paid adwords & advertising placements that use big-data that promote your content to a huge audience.

Engagement

Daily, dedicated, direct engagement and cultivation of your community.

Strategy

An in-depth marketing strategy targeting all of the activities along the inbound purchasing journey. 

SEO

Search Engine Optimisation will bring your content to the top of the results & generate clicks.

Posting

Bespoke content creation and scheduling for simultaneous release across all of your channels.

Copy Writing

Articles, blog writing and direct email marketing campaigns for deeper community engagement.

Paid Adverts

Paid adwords & advertising placements that use big-data that promote your content to a huge audience.

Engagement

Daily, dedicated, direct engagement and cultivation of your community.

Wanna build your following?

Contact my WordPress mate today.